Everyday VOpreneur® with Marc Scott
You‘re a Voice Actor. You‘re an Entrepreneur. You‘re a VOpreneur®! The Everyday VOpreneur® Podcast is your Guide Through the Business of Voice Over. Each new episode presents actionable, practical advice designed to help you grow your voice over business through more confident and effective marketing and business tips from the pros in their respective fields. Having great skill in the recording booth isn‘t enough anymore. You also need to think and operate like a business owner. Among the tasks you could be responsible for including marketing your voice over business, managing your books, invoicing and tax preparations, providing customer service, understanding voice over rates and negotiation, protecting yourself legally, using social media channels like LinkedIn, Instagram, Twitter, YouTube and others to build brand awareness and add value to your audience and soooooooo much more! If it‘s related to voice over marketing or the voice over business, odds are it‘ll be covered in the Everyday VOpreneur® Podcast with Marc Scott. Listen online at https://vopreneur.com Voice Over Marketing Coaching at https://vopreneur.com Request a custom voice over audition and quote at https://marcscottvoiceover.com YouTube - https://youtube.com/@vopreneur Instagram - https://instagram.com/marcscott Twitter - https://x.com/marcscott Facebook - https://facebook.com/marcscottvoiceover LinkedIn - https://www.linkedin.com/in/marcscottvoiceover/
Episodes

10 hours ago
10 hours ago
Where does my voice fit? How can I niche down?
That's the question Patricia Brayley has for Marc Scott in this Summer Series episode of the podcast.
Patricia wanted to dig into choosing the perfect voiceover niche—from wellness and luxury to e‑learning and leadership training. I offer up a bunch of helpful tips and advice—plus practical steps like:
• Brainstorming without limits 🧠
• Leveraging existing skills and past experience
• Positioning yourself with credibility for high‑end brands
• Balancing niche outreach with steady corporate work
Whether you’re a new or seasoned voice actor, this episode gives you actionable clarity on niching so marketing becomes exciting instead of overwhelming.
Learn how to use your passions and strengths to stand out—and actually enjoy your niche marketing journey.
CONNECT WITH PATRICIA BRAYLEY
🖱️ Patricia Brayley Website - https://lightfromwithinvo.com 🖱️ Patricia Brayley on Instagram - https://instagram.com/voiceoverpatricia
🖱️ Marc Scott on Instagram - https://instagram.com/marcscott 🖱️ VOpreneur® on YouTube - https://youtube.com/@vopreneur
RESOURCES FOR VOICE ACTORS
* Voice Over Marketing Playbook ➡️ Visit https://voiceovermarketingplaybook.com
* Free Guide: 10 Common Marketing Mistakes ➡️ Visit https://vopreneur.com/10mistakes
* Get an instant $25 credit when you sign up for VoiceZam ➡️ Visit https://voicezam.com/marcscott
* For voice over services: ➡️ Visit https://marcscottvoiceover.com
* Want VOpreneur Swag? ➡️ Visit https://teespring.com/stores/vopreneur
* Join the VOpreneur Facebook Group ➡️ Visit https://facebook.com/groups/vopreneur
If you need guidance with your voice over business or learning how to more effectively market, I can help. Book a 15 minute free consultation with me to discuss your specific needs. https://vopreneur.com/free15
KEY TAKEAWAYS
✅ Narrowing down your niche is crucial for success.✅ Consider your voice's unique value proposition✅ Your past experiences can inform your voice over niche.✅ Brainstorming can help identify niche opportunities.✅ Balance niche marketing with broader client outreach.✅ Confidence in your abilities is key when approaching big brands.

Thursday Jun 19, 2025
How to Handle Unsubscribes in Email Marketing Like a Pro with GM Hakim
Thursday Jun 19, 2025
Thursday Jun 19, 2025
In this episode, we explore the best strategies for handling unsubscribes in your email marketing efforts without damaging future opportunities.
GM Hakim was looking for some advice on what to do when a prospect unsubscribes from an email sequence. Marc Scott breaks down how to interpret unsubscribe signals, why they’re not always a rejection, and how to nurture leads outside the inbox.
You’ll learn mindset tips, social media engagement strategies, and smart practices for honoring unsubscribe requests while staying top of mind.
Whether you’re a freelancer, entrepreneur, or marketer, this conversation will help you manage your email list with confidence, maintain strong connections, and set your business up for long-term success.
CONNECT WITH GM HAKIM
🖱️ GM Hakim Website - http://www.gmhakim.com🖱️ GM Hakim on LinkedIn - https://www.linkedin.com/in/gmhakim🖱️ GM Hakim on X - https://x.com/GMHakimVO🖱️ GM Hakim on Instagram - https://www.instagram.com/gmhakimvo🖱️ GM Hakim on Blue Sky - https://bsky.app/profile/gmhakimvo.bsky.social🖱️ GM Hakim on YouTube - https://www.youtube.com/@gmhakimvo
🖱️ Marc Scott on Instagram - https://instagram.com/marcscott 🖱️ VOpreneur® on YouTube - https://youtube.com/@vopreneur
RESOURCES FOR VOICE ACTORS
* Voice Over Marketing Playbook ➡️ Visit https://voiceovermarketingplaybook.com
* Free Guide: 10 Common Marketing Mistakes ➡️ Visit https://vopreneur.com/10mistakes
* Get an instant $25 credit when you sign up for VoiceZam ➡️ Visit https://voicezam.com/marcscott
* For voice over services: ➡️ Visit https://marcscottvoiceover.com
* Want VOpreneur Swag? ➡️ Visit https://teespring.com/stores/vopreneur
* Join the VOpreneur Facebook Group ➡️ Visit https://facebook.com/groups/vopreneur
If you need guidance with your voice over business or learning how to more effectively market, I can help. Book a 15 minute free consultation with me to discuss your specific needs. https://vopreneur.com/free15
KEY TAKEAWAYS
✅ Unsubscribes can be misinterpreted; it's essential to reframe the situation. ✅ Classifying contacts into leads, prospects, and clients helps manage communication effectively. ✅ Honoring unsubscribe requests is crucial to maintaining professionalism. ✅ Social media can be a tool for gentle engagement after unsubscribes. ✅ Not all unsubscribes indicate a lack of interest; clients may still remember you. ✅ Regularly assess the overall response to your outreach efforts. ✅ Focus on the positive interactions rather than fixating on negative feedback. ✅ Building relationships takes time and requires patience, especially after a client unsubscribes.

Thursday Jun 12, 2025
What Should Voice Actors Post on Social? Let’s Break It Down
Thursday Jun 12, 2025
Thursday Jun 12, 2025
What should voice actors post on social? Let’s break it down! 🎙
In this episode, Marc Scott and Jay Jackson dive into the fears, challenges, and opportunities voice actors face when trying to share online. Whether you’re nervous about putting yourself out there, unsure what’s “worthy” of posting, or afraid of sounding like everyone else, this conversation gives you real strategies you can apply today.
We unpack the three key content pillars that can fuel your posts for a year — from personal stories, to lessons learned, to industry updates. If you want to show up authentically, build trust, and connect with your audience, this one’s for you. Ready to start posting with confidence? Hit play now, and let’s go!
CONNECT WITH JAY JACKSON
🖱️ Jay Jackson Website - https://voicebyjay.com 🖱️ Jay Jackson on LinkedIn - https://linkedin.com/in/voicebyjay 🖱️ Jay Jackson on Facebook - https://facebook.com/voicebyjay
🖱️ Marc Scott on Instagram - https://instagram.com/marcscott 🖱️ VOpreneur® on YouTube - https://youtube.com/@vopreneur
RESOURCES FOR VOICE ACTORS
* Voice Over Marketing Playbook ➡️ Visit https://voiceovermarketingplaybook.com
* Free Guide: 10 Common Marketing Mistakes ➡️ Visit https://vopreneur.com/10mistakes
* Get an instant $25 credit when you sign up for VoiceZam ➡️ Visit https://voicezam.com/marcscott
* For voice over services: ➡️ Visit https://marcscottvoiceover.com
* Want VOpreneur Swag? ➡️ Visit https://teespring.com/stores/vopreneur
* Join the VOpreneur Facebook Group ➡️ Visit https://facebook.com/groups/vopreneur
If you need guidance with your voice over business or learning how to more effectively market, I can help. Book a 15 minute free consultation with me to discuss your specific needs. https://vopreneur.com/free15
KEY TAKEAWAYS
✅ It's important to participate authentically in content creation. ✅ You don't have to talk about voice over all the time. ✅ Consider what interests you beyond voice over. ✅ Everyone has something to teach based on their experiences. ✅ Sharing personal stories can resonate with your audience. ✅ Educational content can come from your own learning journey. ✅ You can relate your past experiences to your current work. ✅ People do business with those they know, like, and trust. ✅ A structured content strategy can simplify posting.

Thursday Jun 05, 2025
Voice Actors vs AI: How to Stay Ahead in 2025
Thursday Jun 05, 2025
Thursday Jun 05, 2025
In this episode, we explore how voice actors staying ahead of AI is not just possible — it’s essential!
Marc Scott and Alexander Devrient dive deep into the challenges and opportunities voice artists face in a world where AI voices are rapidly improving.
Discover how acting skills, continuous training, and authentic human connection give you the edge.
Stay inspired, stay competitive, and learn why being a “human actor” still matters in 2025.
Whether you’re a seasoned pro or just starting out, this episode is packed with tips to help you thrive!
CONNECT WITH ALEXANDER DEVRIENT
🖱️ Alexander Devrient Website - https://alexanderdevrient.com 🖱️ Alexander Devrient on Instagram - https://instagram.com/ADevrient 🖱️ Alexander Devrient on IMDB - https://imdb.com/name/nm4125020
🖱️ Marc Scott on Instagram - https://instagram.com/marcscott 🖱️ VOpreneur® on YouTube - https://youtube.com/@vopreneur
RESOURCES FOR VOICE ACTORS
* Voice Over Marketing Playbook ➡️ Visit https://voiceovermarketingplaybook.com
* Free Guide: 10 Common Marketing Mistakes ➡️ Visit https://vopreneur.com/10mistakes
* Get an instant $25 credit when you sign up for VoiceZam ➡️ Visit https://voicezam.com/marcscott
* For voice over services: ➡️ Visit https://marcscottvoiceover.com
* Want VOpreneur Swag? ➡️ Visit https://teespring.com/stores/vopreneur
* Join the VOpreneur Facebook Group ➡️ Visit https://facebook.com/groups/vopreneur
If you need guidance with your voice over business or learning how to more effectively market, I can help. Book a 15 minute free consultation with me to discuss your specific needs. https://vopreneur.com/free15
KEY TAKEAWAYS
✅ Voice actors must focus on being great actors, not just voice actors. ✅ Storytelling and human connection are key to staying relevant. ✅ Continuous training is essential for voice actors to adapt to changes. ✅ Building rapport with clients can secure long-term relationships. ✅ AI technology is evolving, but human nuances in storytelling remain unmatched. ✅ Staying updated with industry trends is crucial for success. ✅ A positive mindset can influence performance in auditions and bookings.

Thursday May 29, 2025
Thursday May 29, 2025
In this inspiring episode, Marc Scott chat's with Jessica Trinidad, a powerhouse Latina voice actor who built a thriving voice over business — not from LA or NYC, but right from the heart of Iowa! 🌽✨
Jessica shares her journey from Los Angeles to Iowa, how she overcame the myth that “you have to be in a major city to succeed,” and how she built a client list that includes Ford, Wendy’s, and Cracker Barrel — all while staying deeply connected to her cultural roots.
🔥 What You’ll Learn in This Episode:
✅ How to build a successful VO career from a small town or flyover state
✅ Why mindset and resilience matter more than location
✅ Lessons learned as a first-generation Chicana navigating the U.S. business world
✅ How bilingual skills, copywriting, and production services set you apart
Whether you’re an aspiring voice actor, a seasoned pro, or just curious about what it takes to thrive in VO from anywhere, this episode will leave you inspired and equipped with real-world advice.
CONNECT WITH JESSICA TRINIDAD
🖱️ Jessica Trinidad Website - https://jessicatproductions.com 🖱️ Jessica Trinidad on LinkedIn - https://www.linkedin.com/in/jessicatvo 🖱️ Jessica Trinidad on Instagram - https://instagram.com/jessicatproductions 🖱️ Jessica Trinidad Email - jessica@jessicatproductions.com
🖱️ Marc Scott on Instagram - https://instagram.com/marcscott 🖱️ VOpreneur® on YouTube - https://youtube.com/@vopreneur
RESOURCES FOR VOICE ACTORS
* Voice Over Marketing Playbook ➡️ Visit https://voiceovermarketingplaybook.com
* Free Guide: 10 Common Marketing Mistakes ➡️ Visit https://vopreneur.com/10mistakes
* Get an instant $25 credit when you sign up for VoiceZam ➡️ Visit https://voicezam.com/marcscott
* For voice over services: ➡️ Visit https://marcscottvoiceover.com
* Want VOpreneur Swag? ➡️ Visit https://teespring.com/stores/vopreneur
* Join the VOpreneur Facebook Group ➡️ Visit https://facebook.com/groups/vopreneur
If you need guidance with your voice over business or learning how to more effectively market, I can help. Book a 15 minute free consultation with me to discuss your specific needs. https://vopreneur.com/free15
KEY TAKEAWAYS
✅ The pandemic accelerated the need for home studios in voiceover. ✅ Community support plays a significant role in building a business. ✅ Many believe you must be in a major city to succeed in voice over, which is a misconception. ✅ Improv can be a valuable asset for a voice actor. ✅ Being a first-generation American has influenced Jessica's career path. ✅ Maintaining cultural identity while navigating the voice over industry is important. ✅ Mentorship has provided valuable business insights for Jessica. ✅ Investing wisely in equipment is crucial for voice over success. ✅ Prioritize people over transactions for long-term success. ✅ Networking is a powerful tool for growth. ✅ Mindset plays a significant role in overcoming challenges. ✅ Embrace your unique skills to stand out in your field. ✅ Don't let location limit your opportunities. ✅ Success comes from integrity and perseverance.

Thursday May 22, 2025
Why Voice Actors Must Master This One Mindset Shift to Succeed
Thursday May 22, 2025
Thursday May 22, 2025
As a voice actor, the most powerful marketing tool you might be missing?
The stories you tell yourself.
In this episode, I open up about a frustrating situation I experienced—four months and $500 spent on a course, only to miss the final exam. But this episode isn’t about failure. It’s about perspective—and how choosing the right story can completely change your results in voice over and in life.
🎧 Whether you’re struggling to book, feeling stuck, or doubting your progress, this mindset shift could be the key to finally moving forward.
✅ What You’ll Learn:
Why the story you tell yourself directly impacts your VO career
How I reframed a personal setback into a financial win
The truth about marketing fear and how to change it
What I’m doing to break into documentary narration—and why I’m not giving up
How to use storytelling as a tool for motivation and consistency
🎯 This episode is your reminder: you get to choose the narrative. Choose wisely.
CONNECT WITH MARC SCOTT
Marc Scott Voice Over - https://marcscottvoiceover.com
Marc Scott on Instagram - https://instagram.com/marcscott
Marc Scott on Facebook - https://facebook.com/marcscottvoiceover
Marc Scott on YouTube - https://youtube.com/@marcscottvo
Marc Scott on LinkedIn - https://linkedin.com/in/marcscottvoiceover
RESOURCES FOR VOICE ACTORS
* Voice Over Marketing PlaybookVisit https://voiceovermarketingplaybook.com
* Free Guide: 10 Common Marketing MistakesVisit https://vopreneur.com/10mistakes
* Get an instant $25 credit when you sign up for VoiceZamVisit https://voicezam.com/marcscott
* For voice over services:Visit https://marcscottvoiceover.com
* Want VOpreneur Swag?Visit https://teespring.com/stores/vopreneur
* Join the VOpreneur Facebook GroupVisit https://facebook.com/groups/vopreneur
EVERYDAY VOPRENEURS IN THIS EPISODE
* Thanks to "Uncle Roy" for production assistance!Visit https://antlandproductions.com
* Thanks to Christy Harst for VO contributions!Visit https://christyharst.com
* Thanks to Krysta Wallrauch for VO contributions!Visit https://krystawallrauch.com
If you need guidance with your voice over business or learning how to more effectively market, I can help. Book a 15 minute free consultation with me to discuss your specific needs. Book Your Consult
KEY TAKEAWAYS
✅ Perspective influences the stories we tell ourselves. ✅ The stories we tell impact our results. ✅ Choosing a positive perspective can lead to better outcomes. ✅ Negative experiences can be reframed into learning opportunities. ✅ Marketing is often viewed negatively, but perspective can change that. ✅ Taking action is necessary alongside positive thinking. ✅ It's essential to reflect on and improve the stories we tell ourselves.

Thursday May 15, 2025
How to Become a Top 10% Voice Actor — Casting Secrets from Tina Morasco
Thursday May 15, 2025
Thursday May 15, 2025
Want to become a top 10% voice actor and book more commercial work? In this episode, casting director Tina Morasco from Sound and Fury reveals what actually sets successful voice actors apart in today’s industry.
🎙️ From real audition tips to unlocking deeper emotional connection in your reads, Tina breaks down her 4-step audition process, what casting directors really listen for, and why authenticity beats perfection every time.
Whether you’re just starting out or ready to move up, these casting insights will help you audition smarter, stand out, and book voice over work more consistently.
🔥 Topics Covered: • The 4-step audition method that top performers use
• How to bring authenticity into every read
• Why AI can’t replace human nuance (yet!)
• The #1 thing casting directors listen for
CONNECT WITH TINA MORASCO
🖱️ Tina Morasco Coaching - https://www.tinamorascocoaching.com
🖱️ Tina Morasco on LinkedIn - https://www.linkedin.com/in/tina-morasco-305b856
🖱️ Tina Morasco on Instagram - https://www.instagram.com/tinamorasco
🖱️ Marc Scott on Instagram - https://instagram.com/marcscott
🖱️ VOpreneur® on YouTube - https://youtube.com/@vopreneur
RESOURCES FOR VOICE ACTORS
* Voice Over Marketing PlaybookVisit https://voiceovermarketingplaybook.com
* Free Guide: 10 Common Marketing MistakesVisit https://vopreneur.com/10mistakes
* Get an instant $25 credit when you sign up for VoiceZamVisit https://voicezam.com/marcscott
* For voice over services:Visit https://marcscottvoiceover.com
* Want VOpreneur Swag?Visit https://teespring.com/stores/vopreneur
* Join the VOpreneur Facebook GroupVisit https://facebook.com/groups/vopreneur
EVERYDAY VOPRENEURS IN THIS EPISODE
* Thanks to "Uncle Roy" for production assistance!Visit https://antlandproductions.com
* Thanks to Christy Harst for VO contributions!Visit https://christyharst.com
* Thanks to Krysta Wallrauch for VO contributions!Visit https://krystawallrauch.com
If you need guidance with your voice over business or learning how to more effectively market, I can help. Book a 15 minute free consultation with me to discuss your specific needs. Book Your Consult
KEY TAKEAWAYS
✅ Commercials are booming more than ever despite economic turmoil.
✅ Authenticity is key in voice acting; it's about real human connection.
✅ AI cannot replicate the depth of human experience in voice acting.
✅ Voice acting should be thought-driven, not voice-driven.
✅ Understanding the story behind the script is crucial for effective delivery.
✅ Actors often make the mistake of focusing on adjectives rather than the narrative.
✅ The first line of a script is critical for engagement.
✅ Successful actors focus on serving the story, not themselves.
✅ Every audition is a fresh opportunity; past performances do not define future success.
✅ Clients are looking for fresh talent, not the same voices repeatedly.
✅ Building relationships with casting directors is helpful.

Thursday May 08, 2025
The Advice Every Voice Actor Needs Before Starting a Podcast with Melanie Scroggins
Thursday May 08, 2025
Thursday May 08, 2025
Thinking about starting a podcast as a voice actor?
This episode is packed with the real-world advice you need before you hit record. From common mistakes to smart strategies for growing your brand and connecting with the right audience, this conversation with Melanie Scroggins will inspire and inform you.
If you’ve ever wondered:
• Should I launch a podcast if it’s not about voiceover?
• Can podcasting help grow my VO business?
• Is it really worth the time and effort?
Then you’re in the right place.
💥 CHALLENGE OFFER: Share your podcast idea and get some feedback from Melanie. Either post it on Instagram and tag @shareyourgenius or on LinkedIn and tag Melanie Scroggins.
CONNECT WITH MELANIE SCROGGINS
🖱️ Melanie Scroggins Website - https://www.melaniescroggins.com
🖱️ Share Your Genius - https://shareyourgenius.com
🖱️ Melanie Scroggins on LinkedIn - https://linkedin.com/in/melaniescroggins
🖱️ Share Your Genius on LinkedIn - https://www.linkedin.com/company/share-your-genius
🖱️ Share Your Genius on Instagram - https://instagram.com/shareyourgenius
🖱️ Marc Scott on Instagram - https://instagram.com/marcscott
🖱️ VOpreneur® on YouTube - https://youtube.com/@vopreneur
RESOURCES FOR VOICE ACTORS
* Voice Over Marketing PlaybookVisit https://voiceovermarketingplaybook.com
* Free Guide: 10 Common Marketing MistakesVisit https://vopreneur.com/10mistakes
* Get an instant $25 credit when you sign up for VoiceZamVisit https://voicezam.com/marcscott
* For voice over services:Visit https://marcscottvoiceover.com
* Want VOpreneur Swag?Visit https://teespring.com/stores/vopreneur
* Join the VOpreneur Facebook GroupVisit https://facebook.com/groups/vopreneur
EVERYDAY VOPRENEURS IN THIS EPISODE
* Thanks to "Uncle Roy" for production assistance!Visit https://antlandproductions.com
* Thanks to Christy Harst for VO contributions!Visit https://christyharst.com
* Thanks to Krysta Wallrauch for VO contributions!Visit https://krystawallrauch.com
If you need guidance with your voice over business or learning how to more effectively market, I can help. Book a 15 minute free consultation with me to discuss your specific needs. Book Your Consult
KEY TAKEAWAYS
Podcasting offers unique opportunities for voice actors.
Voice actors can create podcasts outside of voice over topics.
Understanding your audience is crucial for podcast success.
Consistency is key to growing a podcast audience.
Setting realistic expectations can prevent burnout.
Podcasting can enhance communication and storytelling skills.
Identify your unique point of view for your podcast.
Building a brand can lead to unexpected opportunities.
95% of podcasts get less than a thousand downloads per week.
Listener engagement is more important than download numbers.
Premise, talent, community, and format are key elements of a podcast.
Podcasting remains a safe avenue amidst AI advancements.

Thursday May 01, 2025
Voice Over Rates in 2025: What Every VO Needs to Know with David Toback
Thursday May 01, 2025
Thursday May 01, 2025
Voice over rates are more critical — and confusing — than ever. In this powerful episode, Marc Scott sits down with David Toback, one of the creators of the GVAA Rate Guide, the industry’s gold standard for non-union voiceover pricing.
You’ll get a front-row seat to the conversation voice actors everywhere are having — about voice over usage, AI disruption, unrealistic budgets, and how to stand your ground and still get the job.
From OTT/CTV ads to streaming audio and social reels, David breaks down how to quote voice over work, why most clients don’t understand usage, and how YOU can educate and advocate like a pro.
What You’ll Learn:
✅ What the GVAA Rate Guide really is — and isn’t
✅ How to price for social, OTT, podcast ads & more
✅ How “value” gets lost in modern VO negotiations
✅ What to say when clients ask for perpetuity
✅ Why you must think like your own agent
📅 GVAA Webinar: Demystifying Digital Rates – May 21st Learn more & register: https://gvaaondemand.com/programs/demystifying-digital-rates-commercial-usage
CONNECT WITH GVAA
🖱️ GVAA Rate Guide - https://globalvoiceacademy.com/gvaa-rate-guide-2
🖱️ GVAA Online - https://globalvoiceacademy.com
🖱️ GVAA on Instagram - https://www.instagram.com/thegvaa
🖱️ GVAA on Facebook - https://www.facebook.com/thegvaa
🖱️ GVAA on LinkedIn - https://www.linkedin.com/in/globalvoiceacademy
🖱️ Marc Scott on Instagram - https://instagram.com/marcscott
🖱️ VOpreneur® on YouTube - https://youtube.com/@vopreneur
RESOURCES FOR VOICE ACTORS
* Voice Over Marketing PlaybookVisit https://voiceovermarketingplaybook.com
* Free Guide: 10 Common Marketing MistakesVisit https://vopreneur.com/10mistakes
* Get an instant $25 credit when you sign up for VoiceZamVisit https://voicezam.com/marcscott
* For voice over services:Visit https://marcscottvoiceover.com
* Want VOpreneur Swag?Visit https://teespring.com/stores/vopreneur
* Join the VOpreneur Facebook GroupVisit https://facebook.com/groups/vopreneur
EVERYDAY VOPRENEURS IN THIS EPISODE
* Thanks to "Uncle Roy" for production assistance!Visit https://antlandproductions.com
* Thanks to Christy Harst for VO contributions!Visit https://christyharst.com
* Thanks to Krysta Wallrauch for VO contributions!Visit https://krystawallrauch.com
If you need guidance with your voice over business or learning how to more effectively market, I can help. Book a 15 minute free consultation with me to discuss your specific needs. Book Your Consult
KEY TAKEAWAYS
The GVAA rate guide serves as a foundational tool for voice actors.
Voice over rates are complex and vary widely across genres.
Understanding digital content is crucial for negotiating rates.
Voice actors must be proactive in marketing their services.
Emerging categories in voice over are creating new opportunities.
Voice actors need to understand the nuances of digital advertising terms.
Voice actors may need to rely more on agents to manage their work.
The value of voice over work is often underestimated by clients.
Educating clients about usage and licensing is essential for fair compensation.
Building trust with clients can lead to long-term relationships.
Voice actors should not assume clients are trying to take advantage of them.
GVAA is providing educational resources to help voice actors navigate industry changes.

Thursday Apr 24, 2025
6 Social Media Post Ideas Every Voice Actor Should Try
Thursday Apr 24, 2025
Thursday Apr 24, 2025
What do you post on social media when you’re not booking voice over work—or worse, when you’re under NDA and can’t share the jobs you do book?
In this episode, I break down the myth that voice actors need client wins to stay visible online.
Instead, I'm offering six proven content strategies you can start using this week to build trust, grow your audience, and stay top of mind with prospects—even if you’ve never booked a job. This is your playbook for authentic, consistent marketing that actually works.
CONNECT WITH MARC SCOTT
Marc Scott Voice Over - https://marcscottvoiceover.com
Marc Scott on Instagram - https://instagram.com/marcscott
Marc Scott on Facebook - https://facebook.com/marcscottvoiceover
Marc Scott on YouTube - https://youtube.com/@marcscottvo
Marc Scott on LinkedIn - https://linkedin.com/in/marcscottvoiceover
RESOURCES FOR VOICE ACTORS
* Voice Over Marketing PlaybookVisit https://voiceovermarketingplaybook.com
* Free Guide: 10 Common Marketing MistakesVisit https://vopreneur.com/10mistakes
* Get an instant $25 credit when you sign up for VoiceZamVisit https://voicezam.com/marcscott
* For voice over services:Visit https://marcscottvoiceover.com
* Want VOpreneur Swag?Visit https://teespring.com/stores/vopreneur
* Join the VOpreneur Facebook GroupVisit https://facebook.com/groups/vopreneur
EVERYDAY VOPRENEURS IN THIS EPISODE
* Thanks to "Uncle Roy" for production assistance!Visit https://antlandproductions.com
* Thanks to Christy Harst for VO contributions!Visit https://christyharst.com
* Thanks to Krysta Wallrauch for VO contributions!Visit https://krystawallrauch.com
If you need guidance with your voice over business or learning how to more effectively market, I can help. Book a 15 minute free consultation with me to discuss your specific needs. Book Your Consult
KEY TAKEAWAYS
Social media should be used as a marketing tool, not just for showcasing work.
Engagement is key to social media algorithms and visibility.
Behind-the-scenes content can be fascinating and engaging for audiences.
Sharing marketing moves can help others in the industry.
Tagging and collaborating with others can expand your reach.
Throwback wins can provide valuable insights and stories.
Real talk moments can create authentic connections with your audience.
Consistency in posting is crucial for building an audience.
Stop overthinking and start creating content.

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