Thursday Aug 15, 2024
How to Choose the Perfect Branded Swag
Looking for a way to stay front and center with voice over clients and prospects that doesn't involve sending emails, making phone calls or posting on social media (though those things still matter too!)?
Branded swag can be a really effective marketing tool when you choose the right swag. In this episode, Marc Scott dives into several important considerations you need to be thinking about when it comes to choosing the perfect item to represent you and your brand.
CONNECT WITH MARC SCOTT
RESOURCES FOR VOICE ACTORS
* The VOpreneur Guide to Testimonials
Visit https://vopreneur.com/testimonials
* Get an instant $25 credit when you sign up for VoiceZam
Visit https://voicezam.com/marcscott
* For voice over services:
Visit https://marcscottvoiceover.com
* Want VOpreneur Swag?
Visit https://teespring.com/stores/vopreneur
* Join the VOpreneur Facebook Group
Visit https://facebook.com/groups/vopreneur
EVERYDAY VOPRENEURS IN THIS EPISODE
* Thanks to "Uncle Roy" for production assistance!
Visit https://antlandproductions.com
* Thanks to Christy Harst for VO contributions!
Visit https://christyharst.com
* Thanks to Krysta Wallrauch for VO contributions!
Visit https://krystawallrauch.com
If you need guidance with your voice over business or learning how to more effectively market, I can help. Book a 15 minute free consultation with me to discuss your specific needs. Book Your Consult
KEY TAKEAWAYS
- Staying top of mind with potential clients is crucial for success in voice over.
- Swag can be a part of your marketing strategy to stay front and center with clients.
- Choose swag that is associated with your brand or that can build an association.
- Consider the usefulness of the swag and whether it will be kept and used by the recipient.
- Think about the unique and standout qualities of the swag.
- Other considerations include sustainability, cultural considerations, distribution, cost versus value, understanding your audience, and brand alignment.