Thursday Aug 22, 2024
This is Why Your Marketing Isn't Working
In an effort to be less annoying, what if you're costing your voice over business thousands of dollars in potential lost revenue?
Even worse... what if your narratives are all wrong and you're costing yourself that lost revenue for no good reason at all?
Voice Actors who fail to follow-up are voice actors who are missing out on new clients and new bookings. And the number one reason for not following up, "I don't want to be annoying."
This narrative is all wrong and I explain why in this episode.
CONNECT WITH MARC SCOTT
RESOURCES FOR VOICE ACTORS
* The VOpreneur Guide to Testimonials
Visit https://vopreneur.com/testimonials
* Get an instant $25 credit when you sign up for VoiceZam
Visit https://voicezam.com/marcscott
* For voice over services:
Visit https://marcscottvoiceover.com
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Visit https://teespring.com/stores/vopreneur
* Join the VOpreneur Facebook Group
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EVERYDAY VOPRENEURS IN THIS EPISODE
* Thanks to "Uncle Roy" for production assistance!
Visit https://antlandproductions.com
* Thanks to Christy Harst for VO contributions!
Visit https://christyharst.com
* Thanks to Krysta Wallrauch for VO contributions!
Visit https://krystawallrauch.com
If you need guidance with your voice over business or learning how to more effectively market, I can help. Book a 15 minute free consultation with me to discuss your specific needs. Book Your Consult
KEY TAKEAWAYS
- Follow-up is one of the most important aspects of marketing your voiceover business.
- Personalization and tailoring messages are crucial for standing out in a crowded inbox.
- Follow-up can be a test of commitment and professionalism.
- The negative narrative around follow-up should be replaced with a positive mindset.
- Using a CRM and setting automated reminders can help with effective follow-up.